WOMEN IN STEMM
at RMIT UNIVERSITY
RMIT University is an organisation that actively promotes opportunities for female talent to research using their great facilities. In 2019, I was commissioned to create a marketing campaign to promote STEMM (Science, Technology, Engineering, Mathematics and Medicine) research opportunities at the university.
I created a brand commercial along with four other videos including re-marketing assets of female STEMM employees who are researching at RMIT. I lead a team of 3 Videographers for the production.
The campaign was highly successful as we received 29,030 applications in total and 63% of it was awarded to female talent. In total we achieved 210,501 career site visits.